SWEDmagazine · Issue 3 · 2026

Omslag SWEDmagazine Issue 3 · 2026

Inside this issue

The Läckberg Empire

The Läckberg Empire

SWEDmagazine's cover story follows Camilla Läckberg from the coastal village of Fjällbacka to a career that stretches far beyond the printed page. The feature opens with the setting that made her name — the red wooden houses and granite shores of Bohuslän — and revisits The Ice Princess (2003), which introduced Erica Falck and Patrik Hedström and launched a series that has reached readers in over 60 countries, with more than 40 million books sold. The article maps how Läckberg kept changing direction: the Faye trilogy, the Mina and Vincent books co-written with mentalist Henrik Fexeus, and her move from adapted author to producer. It covers Bad Flamingo Studios and its films Glacier and The Dog, the television dramas Lyckoviken and Strandhotellet, and The Glass Dome, the Netflix thriller she executive-produced in 2025. It closes with the person behind the brand: her interest in true crime and the 2025 Viaplay series Läckbergs.

Ingvar Kamprad's Impact on the Furniture IndustryPhoto: IKEA

Ingvar Kamprad's Impact on the Furniture Industry

This feature explores how Ingvar Kamprad turned a rural enterprise into one of the world's best-known home-furnishing brands. It begins in Småland, where young Kamprad cycled to neighbouring villages selling matches and pens, and tells how he registered IKEA in 1943, aged 17 — the name combining his initials with the farm Elmtaryd and the parish of Agunnaryd. The article traces the shift from mail order to furniture: the first showroom in Älmhult in 1953, the first store five years later, and why flat packs, catalogues and self-assembly kept prices low. It also explores functional Scandinavian design at affordable prices and the debate around Kamprad's early political associations and his wealth. It ends in Älmhult, with a guide to IKEA Museum in the original 1958 store and its exhibition Hej Ingvar!.

Also in the issue

The Curious Ways of the Swedes

The Curious Ways of the Swedes

This light-hearted guide is written for anyone trying to make sense of everyday life in Sweden, introducing the unwritten rules Swedes rarely explain but almost always follow. Readers discover why fika is part of life rather than a coffee break, and how the semla becomes a national obsession. The guide visits the summer cottage, explains fredagsmys, and covers the distance kept at bus stops, shoes off indoors and Swedish queueing.

Spritmuseum and True Crime

Spritmuseum and True Crime

Spritmuseum on Djurgården tells Swedish history through alcohol, exploring five centuries of drinking culture and its influence on celebrations, politics, health and crime. At its centre is True Crime, one of the museum's most successful exhibitions. Readers learn how strict 1920s rules, including the motbok rationing system, created a black market, and meet figures such as the smuggler Karl Georg Malmberg — without glamorising crime.

The Stockholm Archipelago TrailPhoto: Press/Soderarm

The Stockholm Archipelago Trail

Launched in 2024, the Stockholm Archipelago Trail links 20 islands over 270 kilometres between Arholma and Landsort, with public ferries built into the route. Readers learn how the ferry timetable shapes a day of walking, and how the trail works as a day trip, a weekend or a journey of a week or more, with a choice of shorter stages. The article outlines campsites, hostels and inns, and explains how allemansrätten, the right of public access, applies along the way.

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